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How do we deliver more profit?
By putting more money in your pocket with your own reinsurance program, and by offering a variety of F&I product options...


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How do we deliver more service?
By helping you reach your goals with more support, more competitive advantages, and more resources for your customers...

Contract Holders

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How do we deliver more solutions?
By offering more coverage options for more types of vehicles, assistance if problems arise, and experts to help with your claim...

Welcome to SouthwestRe

A Subsidiary of iA Financial Group

SouthwestRe: Dealers' Choice Awards Winner
Now a proud subsidiary of iA Financial Group, SouthwestRe is a service-driven company based in Albuquerque, New Mexico, with offices in Dallas, Texas. Founded in 1985, SouthwestRe is one of the nation’s leading Third Party Administrators and providers of reinsurance programs. We are perhaps best known to the general public for service contracts sold under the names First Automotive, PowerRev, ProTrek, and TruckGuard. 

Through independent agents and other distribution channels, SouthwestRe offers a complete line of Finance & Insurance (F&I) products to franchise and independent automobile dealers throughout the country, who in turn offer them to their customers. Our complete administrative solution includes product development, compliance, underwriting, marketing, policy administration, claims adjudication, licensing, insurance and more.

For more information about reinsurance or the many services and programs SouthwestRe offers, please review our site and contact us today. Thank you for visiting!

Albuquerque Office Closed Today Due to Weather

Please be aware that our Albuquerque headquarters will be closed today, February 19th, due to very poor weather conditions. Our Dallas-area offices, including Claims, will be open as usual. We apologize for any inconvenience this may cause, and thank you for your business!

Get to Know Susie

Assistant Director of Accounting & Finance

Susie Gonzales

We would like to present someone many of our clients know very well: Susie Gonzales, SouthwestRe’s Assistant Director of Accounting & Finance. A mother, motorcycle rider, and master accountant, Susie originally started working for SouthwestRe way back in 2003 as an Assistant Staff Accountant. After seven years with us, she left the company to pursue another opportunity with another company, but returned in 2015 as a Senior Staff Accountant. Most recently, Susie’s hard work and positive, can-do attitude resulted in a well-deserved promotion to Assistant Director of Accounting & Finance. 

Teresa Moyers, SouthwestRe’s Treasurer and Director of Accounting & Finance, had these words to say about her: “Susie is a true pleasure to work with. She knows everything about this business, and she is hardworking, dependable, and extremely patient and kind. SouthwestRe is very fortunate to have her on our team.”

To learn more about Susie, visit our Get to Know Us page!